Expanding TIEU’s fiber business in the European market

Updated on July 7, 2016. The validity of this article may expire without notice.

Germany
Michael Hallmann
Industrial & Functional Fiber Department
Toray International Europe GmbH (TIEU)

  1. Q1. What was your most impressive work?
    Due to Toray Group's Green Innovation Business Expansion (GR) Project and the global increasing demand for sustainable materials, I believe my most impressive work was to drive forth Toray's world's first 100% bio-based PET fiber by selling to a European weaving company in order to develop a 100% bio-based woven fabric for car seat applications.
  2. Q2. What does your company do?
    TIEU is Toray Group's trading company located in Germany, offering fibers & textiles, plastics & chemicals, IT-related products, carbon fiber, environment & engineering and life science materials to the European market.
  3. Q3. What does your department/section do and what work are you in charge of?
    TIEU's Industrial & Functional Fiber Department is offering Toray's whole fiber range to the European market. I am in charge of expanding TIEU's fiber business for various applications like automotive interiors, filtration, friction management, pump packing, tooth brushes and searching for niche market.
  4. Q4. What kind of job do you mainly put a lot of effort into?
    I put a lot of effort into finding new business opportunities. In order to generate new business, it's crucial to make customers understand the benefit of Toray's materials.
  5. Q5. When do you feel rewarded at work?

    I feel rewarded when I can turn the efforts, as part of our Fiber Team, into new business opportunities to achieve our goals.

  6. Q6. What is it that you put a lot of effort into in your personal life?
    I put a lot of effort into my family life. My two daughters (11 months and four years old) and my wife take up most of the time in my personal life. Currently, I am teaching my oldest daughter how to ride a bicycle. My youngest daughter has started walking and I need to pay attention, otherwise she clears up everything from the table that she gets her hands on. On the weekends, I usually play football (soccer) or watch matches of my favorite club, Kickers Offenbach.