Contributing to society through the creation of new value with innovative ideas, technologies and products
|For our customers||To provide new value to our customers through high-quality products and superior services|
|For our employees||To provide our employees with opportunities for self development in a challenging environment|
|For our shareholders||To provide our shareholders with dependable and trustworthy management|
|For society||To establish ties and develop mutual trust as a responsible corporate citizen|
Corporate Guiding Principles
Safety and Environment
Placing top priority on safety, accident prevention and environmental preservation, ensuring the safety and health of our employees, our customers and local communities, and actively promoting environmental preservation.
Ethics and Fairness
Obtaining the trust of society and meeting the expectations by acting fairly while maintaining high ethical standards and a strong sense of responsibility and maintaining transparency in management.
Providing customers with new values and solutions, and achieving sustainable growth together.
Achieving continuous innovation in all corporate activities, and aiming for dynamic evolution and growth.
Fieldwork and Initiative
Strengthening fieldwork abilities and initiative, the foundations of our corporate activities, through consistently learning from one another and constant self-driven efforts.
Pursuing competitiveness through global top quality standards and cost management, and achieving growth and expansion in the global marketplace.
Developing global coalition through integrated internal linkages and strategic alliances with external parties.
Emphasis on Human Resources
Providing an environment where employees find value in their work, and building positive, energetic relationships between people and the organization.