TV Commercials

Blue Butterfly All-in-One Version (long ver.)

Materials can change our lives.

Blue Butterfly RO Membrane Version

Blue Butterfly
RO Membrane Version

One possibility is to use the power of materials to turn seawater into drinking water.Meet reverse osmosis membrane technology by Toray.

Blue Butterfly Life Innovation Version

Blue Butterfly
Life Innovation Version

One possibility is to use the power of materials to reinforce genetic analysis for medical breakthroughs. Meet life innovation technology by Toray.

Blue Butterfly Automotive Materials Version

Blue Butterfly
Automotive Materials Version

One possibility is to use the power of materials to further the evolution of next-generation eco-cars for environmental benefits. Meet automotive materials by Toray.

Blue Butterfly Plant-based Polyester Version

Blue Butterfly
Plant-based Polyester Version

One possibility is to use the power of materials to produce functional wear that is natural and environmentally friendly. Meet plant-based polyester by Toray.

Blue Butterfly Food Packaging Film Version

Blue Butterfly
Food Packaging Film Version

One possibility is to use the power of materials to extend the shelf life of food for reduced waste in the world. Meet food packaging film by Toray.

Blue Butterfly Carbon Fiber Version

Blue Butterfly
Carbon Fiber Version

One possibility is to use the power of materials to create a world where everyone can achieve their personal best. Meet carbon fiber by Toray.

About Our Blue Butterfly

ブルーバタフライ

The Butterfly Effect is one of the ideas in chaos theory that suggests that a flap of a butterfly's wings in one part of the world can set off a tornado in another. This idea proposes that one small change can instigate various phenomena that ultimately results in a larger transformation. Materials are the foundation of all products. And we at Toray believe that the evolution of materials is what will help change the future in a bigger, better way. Just like the butterfly effect.