• Newsroom
  • 2021 Ultrasuede® x Labelhoood Innovation Award Winner Chosen

2021 Ultrasuede® x Labelhoood Innovation Award Winner Chosen

Share on facebook Share on twitter Share on Linkedin

Mar. 30, 2021

Toray Industries, Inc.

Tokyo, Japan, March 30, 2021 – Toray Industries, Inc., and Labelhood today announced the selection of Jacques Wei as the winner of the 2021 Ultrasuede® x Labelhood Innovation Award. He is the founder of his namesake women’s fashion brand. The award was in recognition of the highly accomplished and forward-thinking approach in Mr. Wei’s design, which combines classic elements with simple, contemporary silhouettes. His ethos is in keeping with Toray’s commitment to the ongoing evolution of the Ultrasuede brand.

JACQUES WEI will unveil its Fall/Winter 2021 collection incorporating Ultrasuede on April 10 at a Labelhood event during Shanghai Fashion Week.

In its third year, this award is in collaboration with Labelhood, a fashion incubator for young independent designers in China. The two created this award program in keeping with their complementary visions. Toray’s is to foster social prosperity and a better future for generations to come. Labelhood’s is to invigorate the Chinese fashion scene.

Toray brought out Ultrasuede in 1970. Over the years, applications for this stylish, high-performance material have extended from fashion to encompass everything from automotive, aircraft, and other interiors to accessories for mobile devices. Toray looks forward to collaborating with Mr. Wei in expanding the potential of the Ultrasuede brand in China’s vibrant fashion scene. Toray looks to continue driving the evolution of this beautiful material.

About the award recipient
Jacques Wei brought out his women’s label in 2019. Its inspiration is the enduring influence of traditional French fashion brands. He has garnered acclaim for combining classic elements and contemporary silhouettes in his designs. His off-the-rack apparel employs the precise and meticulous tailoring and other intricate techniques of haute couture and menswear and features glamorous and delicate materials in clean, simple lines that accentuate urban feminine chic.

Event details
  1. Event name: Labelhood Odyssey (showcasing the brands of several young Chinese designers as part of Shanghai Fashion Week)
  2. Date: Wednesday, April 7 through Sunday, April 11, with the JACQUES WEI show taking place at 9:00 p.m., local time, on April 10
  3. Venue: Tank Shanghai art space at 2380 Longteng Avenue, Shanghai
 About Labelhood
This platform aims to support young Chinese designers. It operates a store offering select domestic designer brands and conceives and runs a range of fashion events. The Labelhood Pioneer Fashion & Arts Festival is an official event during Shanghai Fashion Week, the largest event of its type in Asia.